Product Development, Marketing, and Compliance for Pet Product Mfg

best-pet-product-manufacturing-01Pet products constitute a growing industry. Start-up companies and small business are now hiring contract manufacturers for their pet products and treats. The private label manufacturing services assist in the whole process. Starting from the initial concept of the product to its formulation, designing to packaging and distribution –they cater all.

Before its placement in the store shelf, a pet product goes through many stages. You can get a variety of pet products made as per your requirements. If you make the right choice, it will help ensure a smooth journey.

Product Development

The first stage is product development. It all begins with a concept. You may already have an idea for your product and know what you need. Once you hire a private label company, all you have to do is to provide them the details with specifications. Then it’s the company’s job to manufacture the product as per your needs. If you have provided a list of ingredients to the contractors, their researchers can suggest if the ingredients will be effective to the product or not?

private-label-pet-food-prod-dev-02If you trust a private label manufacturing service with product formulation, the company’s research team takes charge. They look for the best science-based solution for the animals’ health. The researchers ensure to test all possible combinations of ingredients for the product.

The formulator tests all ingredients or raw materials for purity, taste, and quality before adding to the product. Reputed private labels have data systems to track down the origin of the product ingredients. The practice helps to respond quickly in case of an ingredient recall.

Companies can ensure quality standards only if they enforce good manufacturing practices. There are many pet products available in the market. To make your product stand out, manufacturers offer a variety of delivery options. Extruded chews are the most common form of pet products. Others include soft chews, tablets, capsules, powder, liquids, gel an extruded sticks.

Marketing

Some private labels do not provide services for designing the product. However, one-stop shop service providers help in this stage as well. Two important factors for product branding are its shape and size. Your formula is meeting all the quality standards, but if its packaging is not appealing, it may become a disadvantage.

Third party labels help you to create the best design for the product. Website content and product promotional material are also effective marketing tools. Though the formula is the key factor; a perfect design also plays a part in promoting a product.

Compliance

private-label-mfg-pet-products-compliance-info-03An important step is to make sure that the pet product complies with the health and safety standards of the industry. The main body for regulating pet products is the US Food and Drug Association (FDA).  FDA, along with the State Department of Agriculture, works together for the American Association of Feed Control Officials (AAFFCO).

AAFCO develops the regulation laws for labeling, selling, and manufacturing of commercial pet feeds. It also provides a list of verified ingredients for manufacturing pet feeds.

All pet products have to comply with certain labeling requirements –such as weight, or volume. AAFFCO puts a restriction to the claims about the product. No label can ever contain false claims about the effectiveness of the product.

Bottom Line

As a contract manufacturer of animal health products and treats, Green Mountain Animal, LLC is committed to quality and safe pet products. We offer unique formulation for your animal products with a wide range of delivery options.

Contact us today for your custom animal health product or treat.

GREEN MOUNTAIN ANIMAL LLC
397 Patchen Road, Suite 2
South Burlington, VT 05403
802-752-4738

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